CHRISLEYDON.COM

Blogging can be a chore at times. This is not the post that I originally intended to write this evening, however, how were you to know that until now?

A new type of Podcasting network is being launched by a young entrepreneur, Lewis King. Citrus 7 Media promises to deliver clean, fresh new media podcasts 7 days a week. Although it’s early stages and the project hasn’t hit the public yet, I can tell that it’s going to create some waves in the industry.

Podcasting companies, such as Mevio or Revision 3, are fantastic; however, they all seem to have their avoidable faults. They’re too focused on commercialisation, making a profit, and not on the actual content itself. Now whilst content may be king on some other podcasting networks (such as the Teen Podcasters Network) the lack of production values lets the overall presentation down. There needs to be a middle ground, great looking and sounding content with substance. That is what Citrus 7 Media aims to create.

Now, sceptics would have probably worked out by now that I have some sort of vested interest in Citrus 7 Media; this is not wholly untrue. I personally am fed up and frustrated with the ways that certain podcasting companies carry out their business. I, once again, want to see producers creating great content for the love of doing so. This did happen, and was a regular occurrence, during the early stages of podcasting; this practice seems to have faded away. I want to see Citrus 7 Media succeed because I want great fresh high quality content.

I have already become involved with Citrus 7 Media, more or less from the off. I’m excited to see the kind of buzz that this small network can produce. All one has to do is look at the Twitter results for “Citrus 7″ to see what I mean. My role, so far, in this budding venture, has been to create the Citrus 7 Media ident; the animation of the network logo that will play before a show (See video above). I have also been reviving my old concept of a video production show; a show based around teaching the basics of video production, in a fun way.

Vidproquo will be THE video show for any wannabe video producer. The show will advise, inform and entertain… most of all it will be fresh high quality content. Filming for the first season is due to commence in December. The introduction video for Vidproquo is above.

Citrus 7 Media promises to deliver fresh content 7 days a week, let’s see if it can live up to its promise when it launches sometime very soon.

Chris Leydon.